To be highly competitive in this current climate, I believe that separating attitude and passion, is a big mistake. So, can you have a winner’s mentality and exclude being passionate about what you do? I do not think that you can prise these two apart and win. Once clarity is organised or known, entrepreneurs can just get on with the job in hand and develop and implement a massive action plan. If the entrepreneur adds persistency and consistency to the mix of clarity and simplicity, then they will be well on the way to grabbing the prize.